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Demand Management and the Soft Path for Water

Demand management and the soft path for water are complementary approaches to water management. (See Spectrum of Management Approaches in Soft Path for Water in a Nutshell). At one end of the water management spectrum is the conventional supply-side paradigm that seeks to increase supplies through infrastructure including bigger pipes and reservoirs. At the other end of the spectrum is the comprehensive and long-term approach of the soft path. Demand management falls between the two and is the first incremental step toward a holistic and sustainable soft path approach. Demand management measures reduce the demand on water by changing behaviour, exploring alternative water sources and developing new technologies.

The first three WSP research reports specifically address the issues surrounding urban water demand management. Flushing the Future and What the Experts Think represent an examination and diagnosis of the urban water sector. And The Future in Every Drop is a comprehensive prescription for developing sustainable urban water management in Canada.

Flushing the Future

Flushing the Future? Examining Urban Water Use in Canada (PDF) (August 2003)
Report 1 surveys the state of water use in select major Canadian Cities and lays the foundation for our examination of legal and institutional reform.

What the Experts Think

What the Experts Think: Understanding Urban Water Demand Management in Canada (PDF) (December 2003)
Report 2 draws on interviews with Canadian experts in the field of water resource management and initiates a national network of water demand management practitioners.

The Future in Every Drop

The Future in Every Drop: The Benefits, Barriers and Practice of Urban Water Demand Management in Canada (PDF) (May 2004)
Report 3 describes why a comprehensive and long-term approach to DSM is necessary and provides detailed action plans for all levels of government and other stakeholders.

Summary report (PDF)

The soft path for water

Taking its name from the energy soft path of the 1970s, the “soft path” for water is a comprehensive management and planning approach that moves demand management to the next level. The soft path unleashes the full potential of demand management by simultaneously changing water-use habits, technologies, and practices. Working within ecological limits, the soft path promotes local public participation to ensure sustainability of our water resources. Soft path planning looks 20 to 50 years into the future and proposes major changes in our water infrastructure and institutions. The focus is on designing and implementing policies and strategies today that draw all “new” water from better use of existing supplies and reduce or even eliminate the need for further supply-side developments.

The soft path is a key area of the WSP team's work, as demonstrated in the following publications and activities.

The Soft Path for Water in a Nutshell

REVISED EDITION - The Soft Path for Water in a Nutshell (PDF) (September 2007)

Oliver M Brandes, and David B Brooks of Friends of the Earth Canada teamed up to produce this 20-page booklet. The Soft Path for Water in a Nutshell provides an overview of the steps involved in soft path planning, illustrates how soft path planning differs from conventional, supply management, and discusses the potential for this innovative approach to develop water sustainability in Canada. Originally published in November 2005, revised with research results in September 2007.

BEM Framework

Urban Water Soft Path: 'Back of the Envelope' Backcasting Framework by O M Brandes & T Maas

A New Path to Water Sustainability for the Town of Oliver, BC - Soft Path Case Study by O M Brandes, T Maas, A Mjolsness & E Reynolds

Also see the Lexicon of Water Soft Path Knowledge at the Friends of the Earth Canada web site.

From research to action

Soft path for water PowerPoint presentation presented at the Water in the City conference in Victoria, BC in September 2006. The WSP team was involved in this international conference from the planning stages and throughout the conference at many levels, including presenting, moderating sessions and operating a display table to disseminate our research materials. See the Water in the City web site for more information.

The Soft Path for Water: A Social approach to the physical problem of achieving sustainable water management by Oliver M Brandes and David Brooks (Friends of the Earth Canada) in HORIZONS, PRI, Volume 9, Number 1, May 2006.

The WSP team contributed research and writing to a Foundation Research Bulletin on the topic of Water Conservation in Oliver, BC published by Smart Growth on the Ground (SGOG) in April 2006.

“Changing Perspectives - Changing Paradigms: Demand management strategies and innovative solutions for a sustainable Okanagan water future” by Oliver M. Brandes and Lynn Kriwoken, of BC's Ministry of Water Land and Air Protection. Presented at the CWRA conference "Water - Our Limiting Resource" in Kelowna, BC in February 23-25, 2005. A revised version of this paper was later published in the Canadian Water Resources Journal, Volume 31(2): 75-90, 2006. [Abstract]

Developing Water Sustainability Through Urban Water Demand Management Backgrounder for Environment Canada co-written by Oliver M. Brandes and Tony Maas in March 2004. This paper provides viable action plans with federal leadership for a comprehensive and long-term approach to freshwater management in Canada.

Submission to the Prime Minister's Office in March 2004 on linking infrastructure funding to water conservation. Submitted jointly with Friends of the Earth Canada).

Additional resources

Capital Regional District (CRD) Water Advisory Committee

Convening for Action in the Okanagan at Waterbucket.ca

Environment Canada Municipal (Water) Use Database (MUD)

Federation of Canadian Municipalities (FCM)

Friends of the Earth Canada

“Planning for Uncertainty,” by Oliver M. Brandes and Tony Maas, Municipal World, July 2004.

See additional publications and activities on the Outreach page.

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Updated August 18, 2008

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